THE BEST OF SHANGHAI FASHION WEEK S/S 24
Shanghai Fashion Week 2024 started the Asian fashion calendar off with an electrifying start. Shanghai has been at the forefront of the Asian fashion market
THE FONDATION LOUIS VUITTON DISPLAYS 115 WORKS OF MARK ROTHKO IN TRIBUTE
“I became a painter because I wanted to elevate painting to a level as moving as music and poetry” – Mark Rothko Mark Rothko (1903-1970) was an
WE ARE WHAT WE OWN: THE YOUNGER GENERATION SEEK SELF EXPRESSION IN THEIR POSSESSIONS
In the past, consumers would often follow brands and fit their style to those brands that led the way. Today, expressing individuality means we choose
How Gucci Conquered Gen Z on TikTok
What is Gucci’s secret in becoming the most popular brand on Tik Tok after 100 years in the business? The Italian fashion house, Gucci, has
Let’s Hear It For The E-Boy
Born on TikTok, the e-girl’s male counterpart has quickly cemented itself as an iconic aesthetic and subculture. Combining “electronic” and “boy”, e-boy denotes a
Forever 21’s Bankruptcy Was Decided By Gen Z
We’ve never been more aware of the fashion industry’s impact on the environment. Could Generation Z’s prioritisation of sustainability over fast fashion have led to
Cinematic TikToks Directed By Teens Are The New Wave
TikTok is taking the social media world by storm once again, with the birth of the new genre, ‘Cinematic TikToks.’ TikTok has become one of
