Giorgio Armani has spent an incredible 40 years at the top of the fashion world, bringing us a number of different lines of luxury attire, accessories and fragrances for men, women and even juniors. So how do you celebrate 40 amazing years for a label that has already conquered every possible fashion market? You launch a special anniversary edition Le Sac 11 bag, of course!
Lucky fashion fanatics will be treated to the debut of the Le Sac 11 next month at the Milan and Paris Fashion Weeks and will then be able to purchase the special edition bag from one luxury retailer in each of the fashion capitals – the Antonia boutique in Milan and L’Eclaireur in Paris. They will be available first in Milan from 1st March, and then four days later in Paris.
The bag will be available in three different sizes – small, medium and large – and the variety does not stop there! Although Armani has kept the design a big secret, they have really spoiled their customers with the opportunity to grab the product in a variety of colours and finishes, from crocodile skin, tanned leather and calfskin. It also features metal fittings and covered rivets where the two soft, textured handles close.
The Le Sac 11 was named after the symbolic value to the luxury Italian apparel label – the famed designer was born on the 11th July, and it is also the street number of Giorgio Armani’s Milan headquarters.
Read more about Giorgio Armani in our Fashion Industry Broadcast book here.
Aleisha Gearside