In the fashion world there are a number of entrepreneurs that are constantly challenging the status quo. For top model and CEO Anina Net, her passion for technology drove her to build new platforms for fashion using tech despite the hesitation from the fashion industry.
FIB spoke with Anina about her transition from model to fashion industry pioneer, her journey to achieve her success, and her future endeavours in fashion tech. Coming from a family of computer engineers, Anina grew up exploring and learning about the dazzling intricacies of technology. Much to her family’s dismay, she developed a love for modelling and pursued a successful career in it during her adult life.
“I personally became a fashion model because I was hated in school, lots of people were really mean to me and I got this streak inside that said I’m going to show you all how it’s done and then no one can touch me. As I evolved, I think fashion modelling really trained me to be a really great entrepreneur.”
Her status as a global top model inspired her to use the ‘megaphone’ she was given to create a new mode of fashion that incorporated the tech, making waves in fashion and dubbing her the ‘tech model’ within the industry.
INTERVIEW AND STORY: SAMANTHA AISHIA
EDITED BY: ORLA MAHER