The epitome of tall dark and handsome, Ignacio, “Nacho” Figueras, is the Argentinian polo player that has turned heads in his campaigns for iconic brand Ralph Lauren. As of 2009 he was ranked as one of the top 100 polo players in the world, often dubbed as the “David Beckham of polo.”
Born on March 4th 1977 in Buenos Aires, Figueras fell in love with horses and he has been playing polo since he was 9 years old and turned pro at age 17. Playing all around Europe before he joined the White Birch polo team in New York.
As of 2001 he is captain of the Black Watch team which he co-owns with Neil Hirsch. However, it was one fateful night at a dinner party in the Hampton’s that saw Nacho truly thrust into the limelight. During the party he was approached by photographer, Bruce Webber, who shot all of Ralph Laurenʼs campaigns. To Nacho this seemed like a great chance to earn some more money for polo equipment.
‘That was very useful, as it meant I could afford better horses, and without the horses youʼre no player’.
In 2000 he posed for his his first ad for the brand and now he is everywhere, on buses, billboards and posters and it is almost impossible to open a magazine without seeing an image of him. Figueras is almost an uncanny match to Ralph Laurenʼs logo and Lauren himself must have recognised this as it wasnʼt long before he became the face of the Ralph Lauren Black Label in 2005 and he has been under contract with them ever since.
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