It’s the 2020 collaboration no one saw asked for nor saw coming. Fast-food chain KFC and Crocs has launched a collaborative croc.
KFC x Crocs?
— SAINT (@saint) July 27, 2020
The exclusive footwear was announced in February this year. It was subsequently worn at New York Fashion Week by Me Love Me A Lot (MLMA), a Korean artist.
Speaking to Paper Mag, MLMA says:
“Crocs and KFC’s collaboration feels like high fashion to me. Because they are doing something different that’s fun and creative. When you have fun, and do something no one else would try, that’s when you go viral.”
The shoe is aesthetically covered in fried chicken print with detachable fried drumstick charms. Each pair comes with two Jibbitz charms that are made to smell like fried chicken. With a striped base, there’s no way these won’t be a fashion statement. The footwear also pays tribute to Colonel Sanders and his famous creation, given the red and white detailing that we’re all so familiar with on KFC buckets.
According to Crocs, it is an “iconic collab” where your two favourite brands finally are “immortalised on a rivet to prove a collaboration happened”.
Released for sale officially last week, the unique “Bucket Clogs” were sold out in half an hour.
Bad news is the KFC x @Crocs are officially sold out. Good news is you can still buy a real bucket of chicken at KFC. Don’t wear them.
— KFC (@kfc) July 28, 2020
According to many eager buyers, the US$60 shoes were difficult to obtain, where some fans were unsatisfied with the management of the release.
It is with great sadness that I announce the terrible news that I was unable to acquire the KFC x Crocs collab. I appreciate your thoughts but ask that you respect my privacy in this trying time. pic.twitter.com/208nTT0oFC
— young slurp (@iambigpete) July 28, 2020
Literally need a better way. The bots got all. I was in line immediately and never moved, yet selling on eBay. Way to go @Crocs never again .
— Samantha (@SamanthaDamit) July 28, 2020
It’s difficult to believe and one would obviously doubt that a pair of shoes could remotely produce a faint scent. But, rest assured, they really do smell like KFC according to someone who’s received them.
@Crocs x @kfc. And yes the chicken legs actually smell like chicken. But a faint chicken smell…. like when you’re walking and KFC is down the block. You know the immediate wift you get? pic.twitter.com/yF0PaVXgG9
— Clarissa Arnao (@ClarissaArnao) August 3, 2020
Crocs was founded in the early 2000s in Colorado. With divided opinions, Crocs have been associated with medical footwear, and overtime, has become a cultural fashion icon. Since the debut in 2002, the different style of footwear has sold over 600 million pairs of shoes around the world to over 90 countries. KFC x Crocs is not the first collaboration we didn’t see coming. After all, Crocs has partnered with brands such as Balenciaga, Chinatown Market, Beams and many artists including Takashi Murakami, PSY and Post Malone in the past.
So who knows what the future might hold? Even if KFC x Crocs is not for you, they just might surprise you with a collaboration you never saw coming.
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