Amidst growing excitement for Jerry Lorenzo’s collaboration with Adidas, the designer has already begun working on anticipated collaborations. In the lead up, Lorenzo took to
THE ADIDAS STORY: A JOURNEY IN SPORTSWEAR INNOVATION
Adidas: a name synonymous with athletic excellence, innovation and style. In this article, we explore the fascinating history of the famous sportswear brand Adidas. Let’s dig
ADIDAS X FEAR OF GOD COLLABORATION ARRIVING IN LATE 2023
Adidas and Fear of God Athletics have recently made an exciting announcement, revealing their forthcoming collaboration scheduled for the latter half of 2023. This partnership
ADIDAS INVESTORS LAUNCH CLASS-ACTION LAWSUIT OVER YEEZY DEAL
Yeezy. A world before the noun existed feels like a only distant memory these days. I still remember the day when Adidas launched Yeezy’s for
HERE IT IS: THE SECOND GUCCI X ADIDAS COLLECTION
There’s no such thing as too much of a good thing. And that is the exact sentiment of the latest Gucci x Adidas collection drop.
PHARREL WILLIAMS HUMANRACE COLLABORATES WITH ADIDAS FOR SAMBA
Humanrace is Pharrel Williams’ own wellness-oriented passion company. This season, the label collaborates with Adidas for another movement-inspired drop. It is described with an all-leather
THERE’S MORE IN STORE FROM BLACKPINK X ADIDAS
K-pop fans are bursting with the announcement that BLACKPINK is putting together another Adidas collaboration. Collaboration number three is coming up later in 2022. What
THE CAPSULE COLLECTION THAT CELEBRATES FEMININITY & INCLUSIVITY- THEBE MAGUGU X ADIDAS
Adidas is not shy when it comes to collaborations. The sportswear giant tightly holds the grasp of plenty of high-end fashion brands like Gucci and
GUCCI X ADIDAS COLLABORATION IS A “LONG-TIME HIDDEN DESIRE”
Gucci’s Fall/Winter 2022 first co-ed runway show of the year is “Exquisite Gucci”. In it, Creative Director Alessandro Michele’s most recent collection teases the highly
Prada X Adidas Unveil The New Superstar Sneaker Collaboration
It’s the 50th-anniversary for the iconic Adidas Superstar and Adidas is teaming up with Prada for a limited collection that set alight for all sneaker’s
Pharrell x Adidas: ‘Now Is Her Time’ Campaign
Pharrell Williams and Adidas back women with a new campaign titled “Now Is Her Time.” The ‘Now Is Her Time’ campaign, shot by artist and
Alexander Wang And Posse’s Road Trip With Adidas Originals
Alexander Wang and his model clique #WangSquad hit the road to Coachella to tease his latest collection with Adidas Originals. The fashion designer and the sportswear brand‘s